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Thursday
Apr072011

AREA 5 Presents: Atomix: The World's First Videogame Magazine Designed Specifically for the iPad

First, watch this video. Then download the free app from the App Store. The first issue is available now at only 99¢. It takes a few hours for in-app purchases to show up, but at least you can get your iPad all sycned up and ready to go!

Atomix for iPad in English

I LOVE IT! How can I subscribe?
Yes, there will be subscription options available soon, but Apple’s announcement for in-app periodical subscriptions came too late for us and instead of delaying the magazine until that part of our app was ready, we just wanted to get it out there. For now you just have to buy each issue. 99¢ ain’t so bad, is it?

What if I don’t own an iPad? Will any of your content be available online?
Yes! Our Facebook page, this blog and the Atomix Tumblr blog will all have content that either didn’t make it into the monthly issues, or that extends what is in the issues, or that we just want to put online for free because we love you.

Do you only cover iOS games?
No. A sampling of what’s in this first issue alone:

  • - LA Noire is the cover story
  • - Killzone 3 and Marvel Vs. Capcom3 are reviewed
  • - Journey helps our “indie cred”
  • - We tell you how to make your classic consoles look awesome on modern HDTVs.

Will Atomix be available on Android tablets and phones, iPhone, etc. etc. etc. etc. (times infinity)?
The app right was created straight up for the iPad. Obviously we want to be anywhere and everywhere we can, but as any game developer will tell you: it’s better to take a piece of the pie and savor it rather than trying to shove the whole thing in your mouth and choking. That metaphor actually played a lot better in my head… Anyway, it’s a business decision. The quicker Atomix becomes a success, the quicker we can spend money on creating apps for other platforms. If you want Atomix elsewhere, help us spread the word. Like our Facebook page, follow our Twitter and re-tweet our stuff, run down the street naked with our URLs tattooed across your flesh.

So you’re in English and Spanish? What about Italian, German, Finnish, Klingon?
Atomix is intended as a global product. We have an enormous advantage over print publications in this regard and we intend to exploit it. As soon as we can expand to other languages we will. We are polytheists when it comes to gaming platforms and we are likewise unattached to a single language or region. Our biggest dream is that Atomix becomes successful enough to let us hire translators, editors, and freelance writers for as many other languages as makes financial sense, so tell your friends around the world to get Atomix. Qapla!

So is this what you guys have been up to these past months?
Well, yes and no. AREA 5 has always been a video production company, and we needed to make some pretty critical business-ish type decisions. And, as one might expect, that means how to bring in more money so that we could, in fact, take on another risky project. Videogame editorial has always been our first and best love, but even the big guys out there will tell you that it generally pays like shit—at least under the old formulas. Advertising-based media delivery is old-world thinking, and while it can work if your volumes are large enough to overcome the every-increasing squeamishness of potential advertisers for verifiable metrics, it’s nearly impossible to make a go of it if advertising-based content production is the only pillar of your business. Fortunately, AREA 5 has never been a content-only company. We provide video production services and it has been those services which have kept us viable. Serendipitously, when Atomix approached us about building the majority of the content for their soon-to-be-ready iPad magazine, we were comfortable enough to jump in.

What if I want to advertise in Atomix?
If someone wants to advertise in Atomix, they’ll have ample opportunity. We didn’t bother with advertisers for this first issue since we figured a working proof-of-concept would be a lot more attractive then what might be. If you’re interested in getting a custom, interactive ad in one of our upcoming issues, email: sales (at) atomixmag.com

How else can I get in touch with Atomix?
info (at) atomixmag.com or feedback (at) atomixmag.com

Reader Comments (51)

Is there any way to download the issues again once you've paid for them? They're pretty huge (almost half a gig a piece) and I don't always have room to keep all the issues on my iPad. I had to delete the app to make room for some other content for a trip I was on and now it looks like I have to re-purchase all the issues I already paid for.

May 23, 2011 | Unregistered CommenterPaco

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